5 Tips to dramatically improve your SEO copywriting

pencil logo with 5 tips for SEO copywriting text overlay

If you are looking for ways you can improve your SEO copywriting, you have found the right place! By following these tips, you can improve your SEO copywriting and help your website rank higher in search engine results pages. If you need additional help with your SEO copywriting or any other aspect of your online marketing and Local SEO strategy please let us know what topics you would like us to help cover!

Make sure you have a good keyword-rich title for your blog post

Your title should be the only “H1 Tag” on your page, located at the top of the page. It can be centered, left-aligned, or right-aligned. Depending on the page, the title may appear in a different font size or color. Here you will normally find the main idea or theme of your page, and it should be centered around the keyword you wish to rank for! 

Triple-check your grammar!

When writing your blog post, make sure you use proper grammar and spelling. As a result, your blog post will be more readable and you will rank higher in search engines. You can easily get excited when creating your blogs and completely forget to review them for grammar and readability, but this is very important if you want Google to share your content! Whether you don’t like to write or you aren’t good at it, there are a few things you can do to improve your ability to write.

The free Grammarly grammar checker and the paid Wordtune grammar checker are two of my personal favorites. Online grammar checker Grammarly helps you find and correct grammatical errors. 

Like grammar checkers, there are a few different spell checkers out there, but my personal favorite is Spellcheck.net. This free online spell checker will help you identify and correct spelling mistakes. Last but not least, this may seem like a silly tip, but it works! By reading your writing out loud, you will be able to identify errors that you might not have noticed otherwise.

Common grammar and spelling errors

Correct: It’s important to use proper grammar in your blog posts.

Incorrect: Its important to use proper grammar in your blog posts.

Correct: Make sure you proofread your blog posts before you hit publish!

Incorrect: Make sure you proof-read your blog posts before you hit publish!

Correct: I always try to use proper grammar, but sometimes I make mistakes.

Incorrect: I always try to use proper grammar, but sometimes I make mistake.

Make sure you use proper keyword research

To write an effective blog post, you need to conduct keyword research. Your search engine ranking will improve if you use the right keywords.

You can do keyword research in a variety of ways. Most people use a keyword research tool like Google AdWords Keyword Planner or Moz Keyword Explorer.

Using Google search is another way to do keyword research, as you can see related searches or suggested searches as you type.

Additionally, it is a good idea to take a look at the websites of your competitors and see what keywords they are targeting. Last but not least, you can ask your customers or target audience what keywords they would use to search for your product.

Use proper keyword density in your blog post

An article’s keyword density measures how many times a keyword appears. Your blog post will rank higher in search engines if it has a high keyword density. You can, however, overdo this so don’t stuff so many of your keywords into your content that it’s no longer helpful to the reader or is very difficult to comprehend.

Make sure you use proper backlinking in your blog post

Linking your blog post to other websites is called backlinking. Search engines rank your blog posts higher if you have more backlinks.

Internal linking can also be used to link your content. My website includes several links inside the body of this blog post. For example, Local SEO Strategy is a backlink that will take you directly to that page.

According to our experience, three internal links are roughly equivalent to one external link. Be sure not to go overboard with online links and only place them on pages where they are useful to the reader for additional information.

Reference back on your next post to Improve your SEO Copywriting

As a result of the internet, communication has become more convenient than ever, but it has also made it more difficult to break through the noise in the market and get your word out. It is evident that the internet has profoundly impacted our communication methods. Get your target audience to find your blog more regularly by tweaking your blog process using these tips!


Andrew Jenkins

After growing up in a family of business owners, I checked the boxes of traditional education graduating with a BS degree in Mechanical Engineering. Longing for new challenges I entered into the business arena failing several times and ultimately settling into helping small businesses supercharge their marketing efforts.